Madwire Media, Big Commerce Templates, Colorado Web Design » Fort Collins search engine optimization

Spirit Stone Goes Live

madwire — Tue, 16 Mar 2010 12:07:48 +0000

Innovative Masonry Products, LLC (IMP) was founded in April 2009. IMP manufactures and markets the SPIRIT STONE brand of architectural stones. Their new website, www.spiritstone.us.com was designed by Madwire Media. The new website has a nice clean, soft look and is very easy to navigate. The site features custom flash animations, stone galleries, inspiration ideas, project ideas and more.

Visit the site at: www.spiritstone.us.com

Contact Madwire Media for all your Colorado web design and development needs. 888-872-3734

Spirit Stone Colorado Web Design

Web Marketing cost per sale

madwire — Sun, 10 Jan 2010 17:14:36 +0000

It’s an important number to know…really, your cost per sale. Every marketing campaign that you’ve ever done had a cost of sale. The basic math is simple: total cost of ad campaign divided by total number of sales. For example; if you’re online banner campaign costs $2,500 per month and generates 57 sales, at an average sale of $128.00, your cost per sale would be $43.85.

Once you have figured the cost of sale for each program we’re running, from mailers, email campaigns, yellow page directory listing, industry directories, banner and paid search, you’ll be better able to determine which campaigns to continue in 2010 and which to not. Before you can do that, though, you’ll need to analysis all of the assets involved and the cost of each. Those would be marketing costs, not employee or overhead cost.

Whether your marketing in Denver, Colorado or across the country Madwire Media can help. We specialize in inbound marketing, from SEO, PPC, and SEM, and we’ll tailor an internet marketing program for your business that will increase your conversions, leads, sales and profits. Give us a call today!

Madwire Clients December Marketing Numbers

madwire — Tue, 05 Jan 2010 14:53:14 +0000

Madwire Clients averaged 161% increase in web traffic for December, with new visitors making up 59.8% of it. Our aim is to help increase the web traffic of each of our clients but most importantly to bring in new visitors, new clients to each of our client sites. With December numbers showing that nearly 60% of all visitors, across our client roster, being new visitors, Madwire Media achieved that goal.

At Madwire Media we work to increase web traffic, conversions, leads and sales though internet marketing, search engine marketing, paid search and search engine optimization. Give us a call today.

Mobile Search

madwire — Tue, 29 Dec 2009 17:40:46 +0000

Smart phones are replacing the PC for mobile search and the unlimited bandwidth phone carries are beginning to rethink the way they’re billing for such services. According to Business Week, 40% of AT&T’s global bandwidth is being sucked up be only 3% of its users. A short video can take as much bandwidth as 500,000 text messages. The conclusion that can be reached is this: unlimited phone plans are likely to change and your business website will need to become more smart phone search friendly. Currently, 85% of business to business, and 65% of consumer to business, search is taking place over the internet. Those numbers will continue to climb. An effective business marketing strategy must involve a higher level in internet marketing.

SEO Dollars Spent Return Tenfold

madwire — Mon, 28 Dec 2009 14:38:36 +0000

I often ask clients “would you spend $1,000 to get $5,000?” The answer is always yes. Yet, when it comes to advertising products and services, many business people shy away for marketing. Many think it’s too expenses, which is just another way of saying that they don’t understand it. Search Engine Optimization and inbound marketing have become the most important outlets of business marketing. Just this week, Pepsi announced that they would not be advertising on this year’s Super Bowl. Instead, Pepsi will be spending their ad dollars on internet marketing!

SEO And Dangers Of The Internet

madwire — Sun, 27 Dec 2009 14:37:36 +0000

I was reading in my paper this morning about the dangers of the Internet, but the story wasn’t about cyber crime, it was about how the Internet is destroying the media world, as we know it. The Internet is now the vehicle of choice; it’s where we get our news and entertainment, and it’s where we search when we’re looking to buy something or researching. The old media model was built on ad dollars and those dollars have shifted to the Internet. Print, radio, magazine advertisements are no longer effect models of promoting products; the ROI is no longer enough. Today, the marketing programs offering the highest return on investment are on the Internet. Search Engine Optimization, Pay-Per-Click, SEM are all forms of inbound marketing and developing marketing programs to harness the benefits of Internet Marketing will make one very successful in this new media.

It’s Not The Website Stupid!

madwire — Sat, 26 Dec 2009 14:36:36 +0000

There are a lot of website templates out there, all offering a quick easy way to get your business on the big world wide web. Unfortunately, many small business owners believe that’s all they’ll need to be competitive, a new website. It’s not! In fact, having a website will offer little benefit to your business if you’re not going to be promoting it. To be completive in your market segment you’ll need to spend a little money on marketing. Search engine optimization is key to your web success. You need to attract the right kind of internet traffic, people interested in buying your product today! That’s inbound marketing.

SEO Web Design

madwire — Thu, 24 Dec 2009 14:32:45 +0000

There are major differences between design and SEO firms and if you’re going to make the right decision as to which firm will truly offer the best results for your business you’ll need to do your research. One thing you’ll need to understand right from the start: the most expensive firms are not always the best choice. Design bids alone, without any element of internet marketing behind them, might look good to the budget but will offer little to your success. A cheesy site with great marketing will be more profitable to your business than a great looking site without marketing, and a nicely designed website with a smart marketing program will easily out perform both.

Traffic is the key to a successful web business

madwire — Wed, 23 Dec 2009 14:32:19 +0000

To be successful your website will need traffic, and that means some kind of internet marketing like search engine optimization, pay-per-click or other types of search engine marketing. We refer to it as inbound marketing because, done right, your site will be in front of the very people interested in buying your product, at the very moment they’re ready to buy. Those are convertible leads and the more that visit your site the more your sales will increase—cheesy site or not.

Compare SEO Packages

madwire — Tue, 22 Dec 2009 16:00:06 +0000

When comparing different search engine marketing packages be sure that you understand what is being offered in each package. Not all SEM programs are the same. Of course, every SEO firm will say that their package will deliver the desired results, but that’s not always true. Some programs offer only ‘onsite optimization’, which is important but to be most successful, but you’ll need more. There are a lot of cheap SEO software packages available, all guaranteeing success, but they’re mainly ‘onsite optimizers’, and will offer little in the way of increasing your inbound traffic. When it comes to truly increasing conversions, leads and profits, for your website it’s very difficult to beat a professional search engine marketing programs. One way or the other, you’ll be paying for professional SEM, either directly or from lost sales!